--- title: "Sony - 77\" Class BRAVIA XR8B OLED 4K Google TV | OzSavers" description: "The BRAVIA XR8B brings elevated design, pristine OLED picture, and cinematic sound. Perfect for your living space. Inky blacks and vibrant color brings out astonishing textures, detail, and realism in everything you watch. US$2,499.99 at Best Buy." lang: en-US json-ld: | [ { "@context": "https://schema.org", "@type": "Product", "@id": "https://ozsavers.com/p/best-buy/6642164#product", "isPartOf": { "@id": "https://ozsavers.com/#website" }, "itemCondition": "https://schema.org/NewCondition", "name": "Sony - 77\" Class BRAVIA XR8B OLED 4K Google TV", "image": "https://pisces.bbystatic.com/image2/BestBuy_US/images/products/34e037eb-6161-41b1-8a76-cbc9ea34279c.jpg?maxHeight=500&maxWidth=500", "description": "The BRAVIA XR8B brings elevated design, pristine OLED picture, and cinematic sound. Perfect for your living space. Inky blacks and vibrant color brings out astonishing textures, detail, and realism in everything you watch.", "brand": { "@type": "Brand", "name": "Sony" }, "sku": "6642164", "mpn": "K77XR8B", "offers": { "@type": "Offer", "itemCondition": "https://schema.org/NewCondition", "hasMerchantReturnPolicy": { "@type": "MerchantReturnPolicy", "applicableCountry": "US", "returnPolicyCategory": "https://schema.org/MerchantReturnFiniteReturnWindow", "merchantReturnDays": 30, "returnMethod": "https://schema.org/ReturnByMail", "returnFees": "https://schema.org/FreeReturn" }, "shippingDetails": { "@type": "OfferShippingDetails", "shippingDestination": { "@type": "DefinedRegion", "addressCountry": "US" }, "deliveryTime": { "@type": "ShippingDeliveryTime", "handlingTime": { "@type": "QuantitativeValue", "minValue": 0, "maxValue": 2, "unitCode": "DAY" }, "transitTime": { "@type": "QuantitativeValue", "minValue": 2, "maxValue": 7, "unitCode": "DAY" } } }, "url": "https://ozsavers.com/p/best-buy/6642164", "priceCurrency": "USD", "availability": "https://schema.org/InStock", "seller": { "@type": "Organization", "name": "Best Buy" }, "price": 2499.99, "priceValidUntil": "2026-09-11T06:00:09.134Z" } }, { "@context": "https://schema.org", "@type": "BreadcrumbList", "@id": "https://ozsavers.com/p/best-buy/6642164#breadcrumb", "itemListElement": [ { "@type": "ListItem", "position": 1, "name": "home", "item": "https://ozsavers.com/" }, { "@type": "ListItem", "position": 2, "name": "Sony", "item": "https://ozsavers.com/brand/sony" }, { "@type": "ListItem", "position": 3, "name": "Sony - 77\" Class BRAVIA XR8B OLED 4K Google TV", "item": "https://ozsavers.com/p/best-buy/6642164" } ] } ] --- [ozsavers ](/) shop by brand [about](/about-ozsavers)[articles](/articles)menu ☰ [home](/)[sony](/brand/sony)tvs ![Sony - 77" Class BRAVIA XR8B OLED 4K Google TV](https://pisces.bbystatic.com/image2/BestBuy_US/images/products/34e037eb-6161-41b1-8a76-cbc9ea34279c.jpg?maxHeight=500&maxWidth=500) Sony # Sony - 77" Class BRAVIA XR8B OLED 4K Google TV US$2,499.99 US$2,999.99 −17% save US$500 Price checked 5 hours ago at Best Buy The BRAVIA XR8B brings elevated design, pristine OLED picture, and cinematic sound. Perfect for your living space. Inky blacks and vibrant color brings out astonishing textures, detail, and realism in everything you watch. retailer Best Buy category TVs availability in stock model K77XR8B tracking since Sep 10 [view at best buy →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=6642164&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-77-class-bravia-xr8b-oled-4k-google-tv%2FJ7XSRH5KRL&intsrc=APIG_21610&subId1=b59e918176d84c62a161c115fab364e6) we earn a [commission](/disclosure) when you buy through our links. it never changes what you pay. keep comparing ## more from sony. [![Bundle - Sony - a7R V Full Frame Mirrorless Camera + FE 50mm F1.2 GM Lens Kit SEL50F12GM](https://pisces.bbystatic.com/image2/BestBuy_US/images/products/6ada45c0-60f4-4e34-9693-1c9651e1c5ae.jpg?maxHeight=500&maxWidth=500) Bundle - Sony - a7R V Full Frame Mirrorless Camera + FE 50mm F1.2 GM Lens Kit SEL50F12GM](/p/best-buy/10936784) 14% off Sony [ ### Bundle - Sony - a7R V Full Frame Mirrorless Camera + FE 50mm F1.2 GM Lens Kit SEL50F12GM ](/p/best-buy/10936784) US$5,698 US$6,595.99 Price checked 5 hours ago save US$897.99 Best Buy [view at retailer →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=10936784&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-a7r-v-full-frame-mirrorless-camera-fe-50mm-f1-2-gm-lens-kit-sel50f12gm-bundle%2FJJG3SJ2266&intsrc=APIG_21610&subId1=b615ff5c870e41caa107e27dae65389b) [ ![Sony - STRAZ5000ES Premium ES 11.2 CH 8K A/V Receiver - Black](https://pisces.bbystatic.com/image2/BestBuy_US/images/products/6568/6568668cv12d.jpg?maxHeight=500&maxWidth=500) Sony - STRAZ5000ES Premium ES 11.2 CH 8K A/V Receiver - Black ](/p/best-buy/6568668) Sony [ ### Sony - STRAZ5000ES Premium ES 11.2 CH 8K A/V Receiver - Black ](/p/best-buy/6568668) US$2,799.99 Price checked 5 hours ago Best Buy [view at retailer →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=6568668&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-straz5000es-premium-es-11-2-ch-8k-a-v-receiver-black%2FJ7XSRH5299&intsrc=APIG_21610&subId1=bbc7b68ec42a4ac4afeec84e172e4d3f) [ ![Sony - Alpha 7R VI - Full-Frame Mirrorless Interchangeable Lens Camera (Body Only) - Black](https://pisces.bbystatic.com/image2/BestBuy_US/images/products/b38371b7-0417-4a42-892f-a1d3b731669f.jpg?maxHeight=500&maxWidth=500) Sony - Alpha 7R VI - Full-Frame Mirrorless Interchangeable Lens Camera (Body Only) - Black ](/p/best-buy/6679255) Sony [ ### Sony - Alpha 7R VI - Full-Frame Mirrorless Interchangeable Lens Camera (Body Only) - Black ](/p/best-buy/6679255) US$4,499.99 Price checked 5 hours ago Best Buy [view at retailer →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=6679255&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-alpha-7r-vi-full-frame-mirrorless-interchangeable-lens-camera-body-only-black%2FJ7XSRH5F2F&intsrc=APIG_21610&subId1=bbe72c086b89455f99c4e715f8473954) [![Sony - Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera - (Body Only) - Black](https://pisces.bbystatic.com/image2/BestBuy_US/images/products/6486/6486182_sd.jpg?maxHeight=500&maxWidth=500) Sony - Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera - (Body Only) - Black](/p/best-buy/10095969) 20% off Sony [ ### Sony - Alpha 7 IV Full-frame Mirrorless Interchangeable Lens Camera - (Body Only) - Black ](/p/best-buy/10095969) US$1,998 US$2,499.99 Price checked 5 hours ago save US$501.99 Best Buy [view at retailer →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=10095969&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-alpha-7-iv-full-frame-mirrorless-interchangeable-lens-camera-body-only-black%2FJ7XSRH5CWC&intsrc=APIG_21610&subId1=c0f265e70c0845569b40a3682b978d6f) [![Sony - 75" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024)](https://pisces.bbystatic.com/image2/BestBuy_US/images/products/4b8055eb-b7f0-4e5b-8899-fdc9affa5599.jpg?maxHeight=500&maxWidth=500) Sony - 75" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024)](/p/best-buy/6578575) 3% off Sony [ ### Sony - 75" Class BRAVIA 9 Mini LED QLED 4K UHD Smart Google TV (2024) ](/p/best-buy/6578575) US$3,399.99 US$3,499.99 Price checked 5 hours ago save US$100 Best Buy [view at retailer →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=6578575&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-75-class-bravia-9-mini-led-qled-4k-uhd-smart-google-tv-2024%2FJ7XSRH59ZL&intsrc=APIG_21610&subId1=c1a57c6091f141378869196d9b292ac3) [ ![Sony - FE 50-150 F2 G Master Lens - White](https://pisces.bbystatic.com/image2/BestBuy_US/images/products/18532ff2-94e0-4689-8eb9-bb11b453bd0b.jpg?maxHeight=500&maxWidth=500) Sony - FE 50-150 F2 G Master Lens - White ](/p/best-buy/6630867) Sony [ ### Sony - FE 50-150 F2 G Master Lens - White ](/p/best-buy/6630867) US$3,999.99 Price checked 5 hours ago Best Buy [view at retailer →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=6630867&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-fe-50-150-f2-g-master-lens-white%2FJ7XSRH5TQJ&intsrc=APIG_21610&subId1=c1b044afc74f43f4ad58136f894bc542) [see everything we track from sony →](/brand/sony) [how we score these deals →](/articles/how-we-score) US$2,499.99 [view at best buy →](https://bestbuy.7tiv.net/c/7716023/2711001/10014?prodsku=6642164&u=https%3A%2F%2Fwww.bestbuy.com%2Fproduct%2Fsony-77-class-bravia-xr8b-oled-4k-google-tv%2FJ7XSRH5KRL&intsrc=APIG_21610&subId1=b59e918176d84c62a161c115fab364e6) ozsavers [how we score](/articles/how-we-score)[privacy](/privacy)[terms](/terms)[disclosure](/disclosure)[hello@ozsavers.com](mailto:hello@ozsavers.com) the true price on US tech · v0.1 · rebuild in progress ◐ theme ozsavers earns commission on some outbound links. [see our full disclosure.](/disclosure)